Sony Electronics today announced the launch of a year-long relationship as the official concert series partner of ABC's Jimmy Kimmel Live
, which begins on March 19 with T.I. as the first performer on JKL's
Sony Studio Stage in Hollywood, CA.
Starting today, Sony will be both powering the Jimmy Kimmel Live
broadcast and Concert Series with their products. Sony will also be providing their award-winning Digital Imaging products to ten T.I. concert-goers attending the performance on the outdoor Sony Stage. These fans will be able to use these devices to film the concert from the crowd, creating the first-ever crowd-sourced coverage of a Jimmy Kimmel Live
performance. This event will live on the newly launched Jimmy Kimmel Live Music YouTube Channel. Throughout the relationship, Sony will showcase new products in the Jimmy Kimmel Live
show with multiple custom integrations. State-of-the-art Sony products and technology will also be integrated into the brand-new indoor and outdoor Sony Stages, which will house a total of 146 concerts during the relationship, allowing musical artists to perform on the most technologically advanced stage in late night. Sony will enhance the Jimmy Kimmel Live
studio with the latest in innovations, and trick out the green room with the most premium consumer electronics.