ABC is turning San Diego into Fairy Tale Land for Comic-Con International 2013 to hook fans on the upcoming season of Once Upon a Time premiering SUNDAY SEP 29 8/7c. Towering above the comic book vendors and toy sellers, the ABC booth has been transformed into a two-story Jolly Roger, where fans can come aboard to see props from the show.
When fans first enter the ship, a performer portraying Emma will greet them before playing a trailer for Once Upon a Time. A Prince Charming then enters to give fans a key to unlock one of the doors in the ship's heart vault. Behind each door is an exclusive prize so it's well worth setting sail on the Jolly Roger at ABC's booth #4129. Just be on the lookout for an Evil Queen who'll be lurking by the exit.
If you need a ride to the convention center from San Diego's Gaslamp District, be on the lookout for Jolly Roger pedicabs captained by Hook lookalikes and don't be late for the new Once Upon a Time in Wonderland pedicab driven by Alice. If you'd rather take a ride on the dark side, the Evil Queen's pedicab will be giving rides for a second year.
PHOTOS: Take a look at more exclusive photos of Once Upon a Time at Comic-Con 2013
For more of the Comic-Con scoop on Once Upon a Time, check back here on Saturday for coverage on ABC's Once Upon a Time in Wonderland panel (in Ballroom 20 at 10:15am on Saturday, July 20) and the Once Upon a Time panel (in Ballroom 20 at 11am on Saturday, July 20).