S1 E02 Episode 102

08/15/09 | TV-PG | CC


ENTREPRENEUR: Craig French, from Long Island, New York.

PITCH: Owner of Crooked Jaw mixed martial arts clothing line, which he's looking to expand from mom-and-pop skate shops to national chains.

ASKING FOR: $200K in return for a 20% stake.

BEST PART OF THE PITCH: Twenty-six-year-old Craig is very charismatic, and even mean guy Kevin O'Leary likes him. He explains that he came up with the name Crooked Jaw when he shot and scored a winning goal while playing Lacrosse in college, but got his jaw broken in the process.

DO THE SHARKS BITE? Despite the Sharks taking a liking to Craig, they're dismayed to learn he returned from his first trade show recently with zero orders, and only made $5,000 in sales last year. In the end, they tell all him they don't see how they'd ever make a profit from investing in Crooked Jaw.

WANT TO KNOW MORE: Visit www.crookedjaw.net/.

ENTREPRENEUR: Robert Alison, of Las Vegas, Nevada.

PITCH: Inventor of LifeBelt, safety equipment that prevents you from starting the car without first buckling the seatbelt.

ASKING FOR: $500K in return for a 10% stake.

BEST PART OF THE PITCH: Robert reveals that he owns the patent and the copyright for his invention.

THE SHARKS BITE WHEN: Both Kevin O'Leary and Robert Herjavec see this as a great opportunity to present to the major automakers, but think Robert Alison is the wrong guy to be selling the product. Kevin offers to buy the patent outright for $500K, and Robert ups the ante and offers $1 million for it.

RESULT: Robert, determined to set up a business rather than just sell his patent to someone else, passes on the Sharks' offers.

WANT TO KNOW MORE: Visit www.nobucklenostart.com/.

UPDATE: A short time ago, entrepreneur Robert Allison turned down a million dollar offer from Robert for the patent on his Lifebelt invention. Since he met with the sharks, Robert signed a multimillion dollar deal with the Gillman Automotive Group, who will be offering Lifebelt to all of their customers in both new and used cars in all of their dealerships. Robert says this is just the beginning and plans to have sales in excess of $10 million. Buckle up, it's gonna be a wealthy ride.


PITCH: Owner of A Perfect Pear gourmet food products line. She needs money to help with production.

ASKING FOR: $500K in return for a 15% stake.

BEST PART OF THE PITCH: Susan turned her hobby of making cinnamon pear jelly into a line of award-winning gourmet products.

THE SHARKS BITE WHEN: She explains that last year she turned a profit of $700K through a presence in 650 retail locations. Kevin O'Leary offers $500K but wants 70% of the company. Daymond offers $500 for 51%, and Robert and Kevin Harrington go in together and offer $500K for 50%.

RESULT: Susan accepts Robert and Kevin Harrington's offer.

WANT TO KNOW MORE: Visit www.aperfectpear.com/.
  UPDATE: With Kevin Harrington's help, Susan Knapp's gourmet food company, A Perfect Pear, increased sales by 1000%.

ENTREPRENEUR: Mary Ellen Simonson

PITCH: Sticky Note Holder, a detachable "arm" that holds Post-It notes on the side of a laptop screen.

ASKING FOR: $100K in return for a 20% stake.

THE PITCH GOES SOUTH WHEN: Mary Ellen reveals that she doesn't even have a patent, let alone a single sale, for her product.

DO THE SHARKS BITE? With the exception of Barbara, who thinks Mary Ellen is solid but has the wrong idea for a product, the Sharks basically shoo her out of the room.

WANT TO KNOW MORE: Visit www.attachnoted.com/.

ENTREPRENEUR: Mark Furigay, from Chicago, Illinois.

PITCH: Classroom Jams, and educational record label and publishing house designed to get students into learning about classic works of literature.

ASKING FOR: $250K in return for a 10% stake.

BEST PART OF THE PITCH: English teacher Mark picks up a guitar and sings lyrics detailing the story of Romeo and Juliette.

THE SHARKS GO INTO A FRENZY: All five of them go in together to offer Mark a deal -- $250 to set up a new company, which they'll control 100%. In return, Mark will get a 5% royalty for the rest of his life off of sales of his music. Mark wavers, and Robert sneakily offers his own deal of $250K with an option to buy back 49% of the business with profits made from the business.

RESULT: In the end, Mark goes with the original offer from all five Sharks.

WANT TO KNOW MORE: Visit www.classroomjams.com/.


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