S10 E13 Episode 13

01/27/19 | TV-PG | CC

Entrepreneurs from Oklahoma City introduce their innovative storm shelter design; an entrepreneur from New York presents her fresh baby food; entrepreneurs from Florida pitch their product that keeps your sandwich safe; and entrepreneurs from New York and California pitch their space age solution for stinky feet.

Life Lift Systems

Parts of the United States are known for their killer tornados where entire communities, homes, and schools have been leveled in a few minutes. Life Lift Systems was created by two Oklahoma entrepreneurs who designed an innovative tornado shelter that is installed unnoticed in unused space under your bed until the tornado warning sounds; then it rises to the occasion to save lives. It was tested to withstand EF5 winds from the strongest tornados.

Fresh Bellies

Fresh Bellies was founded to tackle a fundamental issue with a dated baby food industry that serves bland flavors with a disproportionate amount of fruit to vegetable ratio. It's line of veggie-forward purees and toddler snacks are changing the way kids eat from the onset by never masking vegetables with sweet fruit and tastefully seasoning with herbs and spices. Each Chef-formulated recipe trains baby palates by exposing them to the bold and savory flavors they will eat as they get older, encouraging healthier choices later in life. Fresh Bellies is creating a new generation of healthful, adventurous eaters starting with a baby's very first bite!


SubSafe is a waterproof, crush-proof container for sub/hoagie sandwiches to make them portable and protect them from getting soggy or squished in a cooler. SubSafe also doubles as dry storage to protect your phone, keys, money, etc. on the water and the pieces are extra cups and bowls. It even holds an entire bottle of wine. It's the perfect cooler accessory for all outdoor activities.


Zorpads creates ultra-thin odor-destroying shoe inserts made with NASA-tested technology. One size fits all shoes, sticks in place, and lasts up to 60 wears.

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